Meet Dean Grey, Founder and CEO of Skylab Apps and the World’s Top Engagement Specialist.​

The marketing world gets more and more complex every day. Brands bombard people with information, entertainment, messages and offers though an ever increasing landscape of media, mobile devices and screens. Bidding for even a microsecond of your attention to look their way, click on a link, watch a video, or buy something, a new area of study is emerging to assist brands in cutting through the clutter and connecting with the attention-challenged consumer – The Science of Engagement. In this vast new world of the Science of Engagement, one man stands out. Meet Dean Gray, the founder and CEO of Skylab Apps and recognized as one the world’s top engagement specialists and futurist.

Here is the Latest from the World’s Top Engagment Specialist

The Value of Owning Your Own Platform

As a business owner, you recognize the value of owning your own platform. You’re jazzed about the ability to set your own structure and rules, while not being limited by someone else’s platform, to connect with your community. This power creates a strong sense of...

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When it comes to Brand Engagement, Social Media is Failing.

Recently, Forrester Research (one of the most influential research and advisory firms in the world) studied more than 3 million user interactions with more than 2,500 brands posts on seven social networks. They confirmed what marketers have suspected for quite some...

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Skylab and the Science of Engagement

A. Nigl Ph.D. and D. Grey Skylab (www.skylab.world) is one of the world’s most robust, white-labeled social media engagement platforms and was created to leverage the principles of the science of engagement. Its scientific foundation seamlessly integrates and...

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The Must Have App for Cheerleaders Everywhere!

With its official launch on the 22nd of March, CheerLife couldn’t be creating a larger impact in the cheerleading community as it is at the moment. For those of you that don’t know much about cheerleading, it is arguably one of the most grueling and technique focused...

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The Must Have App for CheerLeaders Everywhere!

With its official launch on the 22nd of March, CheerLife couldn’t be creating a larger impact in the cheerleading community as it is at the moment. For those of you that don’t know much about cheerleading, it is arguably one of the most grueling and technique focused...

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The Solution to Sustained User Engagement

It is one thing to have devoted fans that follow you across multiple platforms. It is another to have tribal leaders who direct a community. This is a very important distinction if your goal is to create sustained engagement. Getting fans to notice you is the first...

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Cracking the Code: Sustained User Engagement

It is one thing to have devoted fans that follow you across multiple platforms. It is another to have tribal leaders who direct a community. This is a very important distinction if your goal is to create sustained engagement. Getting fans to notice you is the first...

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The Science of the Exit

If you have paid attention to business news, you have undoubtedly heard about a company selling or being acquired for some significant amount of money. When it comes to successful exits, valuation determines the price. but what are the variables that determine how...

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Private Social Media for Restricted Communities

What are the social media alternative options for “restricted” communities? When we were in high school, many of us understood firsthand what it was like to be socially unacceptable. We couldn’t hang with the popular kids, or the jocks, or even the “nerds.” For...

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Weathering the Adpocalypse

YouTube had become a revenue source for artists of varying stripes over the last few years, thanks to Google Ads, AdWords and other tools that have allowed artists to make some money on their creations – especially videos and music. But while YouTube has been...

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CENSORSHIP, ADPOCALYPSE, AND CONTROL

Social media is a public forum on private platforms. That makes it a sticky point. After all, we all have that First Amendment right to speak our mind in the “public square,” but what if that “public square” is actually digital and is not a publicly owned piece of...

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The benefits of owning your own platform

You have a brilliant idea. It’s all your idea. You are nurturing it, doing the market research, the feasibility, and you are the best person to describe the idea to investors and others who could help turn your idea into a financially successful reality. You love the...

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Marketing to Millennials

Here is an in-depth look at how to win their hearts, get their attention and spend their hard earned cash on you! When it comes to the marketplace these days, millennials have a lot of leverage. Some would say that the millennial generation (those born between...

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The Most Gamified Man on the Planet

The Founder and CEO of Skylab Apps, Dean Grey, is the most gamified man on the planet. ​​The Man When it comes to entrepreneurship, especially in the tech world, the most important thing is being first to market. It doesn’t necessarily matter if you have the greatest...

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The Best Engagement Company in the World

Skylab is defining what the Science of Engagement is and why they are best engagement company in the world. Engagement is defined as the action of engaging or being engaged. The science of engagement is a new term being used in the tech sector. At Interact 2016, IAB...

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4 Ways Brands Can Leverage In-app Engagement

Brands are in fierce competition to garner new customers, and ultimately, drive engagement throughout their massive communities. With the onslaught of short-attention-spanned-millennials becoming a majority buying force in the market, brands are looking for new ways...

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The Science of Engagement

The Science of Engagement explores the way that technology is being leveraged to quantify the interaction between brand and consumer. When boiled down, the Science of Engagement Looks to answer two pivotal questions: Can you turn followers into co-creators? What is...

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World’s Top Engagement Specialist

It’s no secret that the marketing world gets more and more complicated every day. Brands bombard people with information, entertainment, messages and offer through an ever increasing landscape of media, mobile devices and screens. Bidding for even a microsecond of...

read more

The Most Gamified Platform in the World​

The Science of Engagement and Gamification. Skylab Apps quest to build the World’s most gamified platform. Skylab founder Dean Grey documented over 100 interviews with experts and thought leaders from the military, gaming, and big business. Dean found out...

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The High-Speed Communication VEAC

VEAC and Snapshot Communication are methods used by Skylab Apps as a means to have the most effective and efficient communication between company departments and with the CEO himself.  This day in age communication is crucial. Skylab Apps is a global technology...

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Skylab App’s High Performance Team

Most members of high-performing teams report that it’s fun and satisfying to work on collaborative teams because they are asked to contribute to their highest potential, and they learn a lot along the way and learn to “play above the line.” Here at Skylab App’s peak...

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Gamification & Social Learning

Gamification places emphasis on human motivation. Social Learning Theory posits that people learn from one another, via observation, imitation, and modeling.  The Skylab Apps platform has been built operating under the Social Learning theory that has often been called...

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Perception in Business

Learn how tech companies are changing the landscape and helping clients meet their missions by setting the right expectations and re-framing perceptions in business. “We don’t see things as they are. We see them as we are” ​Anaïs Nin   Perception is a major and old...

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Culture : Productivity

It’s not about being Busy “Unstoppable success even in the face of adversity is all about drawing on your resources and taking advantage of new opportunities.” Dean Grey At Skylab, we have a growing, but the tight-nit group of core members.  Its immensely important...

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Etiquette : The Proper Behavior

  “Etiquette means behaving yourself a little better thank is absolutely essential.”​ Will Cuppy Anyone who has ever worked with an arrogant self-promoter knows there is a big difference between a show-off and a superstar. Downplaying your skill set won’t do much for...

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